When I was researching the energy confectionery article (preceding post), I was particularly impressed by the marketing savvy displayed by the Launch folks. It was so smart of them to put "energy drink" in the name and package the gum in Red Bull-like cans, and they have a cool website to boot. And they're on Facebook.
Nice work, Mr. Waxman.
Friday, November 20, 2009
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3 comments:
All junk aimed at squeezing every last drop of cash (resource) from the grsp of the illiterate desperate masses.
I've never had an energy drink. I guess that when you're wondering whether to eat or get medicine, their marketing seems rather foolish.
I tried one energy drink after my son dared me. It was called Monster I believe and it was vilest drink I ever had.
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